The Door of the World Press Freedom Day 2012 opens in few days time, it is also the time for Bhutanese media to reflect on what does Press Freedom mean to the Bhutanese Media.
In the statement by Joint Message by UN Secretary-General, Mr Ban Ki-moon and UNESCO Director-General Ms Irina Bokova
on the occasion of the World Press Freedom Day stated that ” Freedom of expression is one of our most precious rights” For Bhutan, the Nation known for Gross National Happiness, this statement if well upheld Constitution of Kingdom of Bhutan itself. The Article 7(2) and 7(5).

The joint Statement further elaborates “We call on States, professional media and non-governmental
organisations everywhere to join forces with the United Nations to promote online and offline freedom of expression in accordance with internationally accepted
principles.” But this statements also under the accepted principles of the nations in the world.

Thus, while media shall enjoy complete freedom to express and right to information, they should also upheld interest of the nation and sovereignty. Their right to information and freedom of expression does not give the media the right to reflect individual opinion reflecting as the opinion of the rest of the people nor be driven by politically motivated expressions.

Therefore, on this important occasion, it is the responsibility of each and every media, the reporters, the editors and rest of the crew to reflect on their performance of the last one year.

It is also the day for media to sensitize the importance of role of media in strengthening this young democracy and its democratic values.

It is also the day for the media to become one the finest and most credible vehicle or tool that will corrupt corruption, promote values, preserve our pristine environment and conserve our culture and traditions.

In nut shell, this day is the day for the media not only to promote and fight for freedom of expression but also to look back on what they have done for the past one year and realize their mistake if any and build their credibility.

What we all know is that GNH means differently to different people. What is going on in the colleges of the country is that lecturers are given overview on GNH pedagogy. How would the transformation of the education system, as RUB wishes, to a GNH pedagogy be viable?